Cashmere

Revered for centuries as a symbol of luxury, cashmere is an exceptionally soft and warm natural fiber. However, the soaring global demand for cashmere has created a crisis of overgrazing and desertification in the Gobi Desert.

The environmental impact of cashmere is a significant concern due to overgrazing, which leads to land degradation and threatens native biodiversity. The social and ethical impact is also critical, as the livelihoods of herders are often squeezed by market demands.

The most effective way to ensure a responsible supply chain is through robust certifications. We prioritize cashmere certified by The Good Cashmere Standard® (GCS) and the Sustainable Fibre Alliance (SFA), which guarantee animal welfare, environmental protection, and fair herder livelihoods. We also champion recycled cashmere, which reduces the demand for new fiber and closes the loop on a valuable material.